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Fake IDs are becoming more common particularly sophisticated Fake IDs manufactured using state-of-the-art printing and lamination. These fake ID's not only have an authentic looking picture but also have a bar code on the back that matches the date of birth on the front of the ID.  When this type of fake ID is scanned, it can produce an okay to sell  result.  What should a retailer do?
Since we launched our Manager Training Course a few years ago, we've gotten lots of feedback and learned some things along the way.  We've taken the latest in online training and combined it with your feedback to create the best manager learning experience on how to prevent underage sales of age restricted products.   Now we're getting the word out that there's a new manager course in town.
September is We Card Awareness Month and We Card is focusing on some key reminders for retailers to make sure they do all they can do to prevent underage tobacco and vapor sales.
We Card has been offering a best practice survey to retailers for the past 10 years.  More than 2,500 retailers have completed the survey and we've seen improvements in how retailers have implemented best practices to prevent the underage sale of tobacco and vapor products.  (Take our survey here to see how you measure up.)
Lots of things are underway to raise awareness of responsible retailing as we head into the Fall. 
Those underage are getting access to tobacco and vapor products despite retailers’ efforts to reject underage purchase attempts approximately 90% of the time.  Age restricted product retailers are doing a good job identifying and denying underage purchase attempts, focusing on compliance with FDA regulations and federal law and state law requirements. So how do the underage get age restricted products?  It’s called “social sourcing.” 
Back in our March 2021 posting, we reviewed how an FDA compliance check works.  Let’s take a look at some compliance numbers and how they relate to fines.
Many people live-for-the-weekend or even just a short vacation, but there’s no such rest for compliance training and practice. Each and every shift an employee works is an ideal time for training and gaining on-the-job practice and familiarity with the knowledge and skills designed to prevent the sale of age-restricted products, including alcohol, tobacco, e-cigarettes and vaping products. And for new hires, thorough onboarding is critical to ensure they have a skillset foundation to build upon.
State laws are far from one-size-fits-all; instead, they vary significantly. If you own or operate stores in more than one state or even within a state, and sell age-restricted products, such as tobacco and vaping products, it’s your responsibility to keep up with these law variations. With We Card, you don’t have to go at it alone in understanding the state laws.
Reinforce compliance education among your employees with We Card’s ID CHECK-UP training service. The mystery shopper program offers real-time practice with a We Card Checker, age 21-25, to ensure accurate performance in preventing underage e-cigarette, vaping and tobacco product sales. Users of the training service report improved employee compliance by as much as 40 percent.*          How it Works          Step 1:             A We Card Checker enters your store and attempts to purchase an age-restricted product.

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